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Marketing to Win More Business: Actively Mar
Author: Pauline Rowson
In order to grow and survive in business, boosting your customer base and increasing your sales from those customers is paramount. And even if you are operating...more
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Power Publicity (Unabridged)
Author: David R. Portney
Discover exactly how to use the media to get free coverage and publicity for your business, product, or service. There's no faster, easier, cheaper way to boost...more
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Achieving Business Success Through Powerful D
Author: Adrian Lomas, Andy Gilbert
You will discover how to design powerful print and web-based marketing materials with Adrian Lomas.Lomas is the managing director of a design consultancy wit...more
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Bust the Fads: Win at Business (Unabridged)
Author: Eileen Shapiro
How do you avoid being mesmerized by the latest fads in business - while still benefiting from new ideas? Learn what it takes to "bust the fads" and win at busi...more
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Success Mastery Academy
Author: Brian Tracy
Brian Tracy has spent more than 20,000 hours researching and reading on the subject of personal and business success. This is the most comprehensive and advance...more
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Building Your Network Marketing Business
Author: Jim Rohn
Subjects include life skills and leadership, common challenges to finding leads, and how to think like a wealthy person and become what you think.The man man...more
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Satisfied Customers Tell Three Friends, Angry
Author: Pete Blackshaw
In today's Internet-driven world, customers have more power than ever. Through what interactive marketing expert Pete Blackshaw calls "consumer-generated media"...more
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Tuned In: Uncover the Extraordinary Opportuni
Author: Craig Stull, Phil Myers, Da
Product and service sensations like the iPod, Starbucks, or FedEx were seemingly successful overnight. But, it wasn't luck, creativity, or clever marketing that...more
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VangoNotes for Entrepreneurship: Successfull
Author: Bruce Barringer, Duane Irel
Study on the go with VangoNotes. Just download chapter reviews from Entrepreneurship, 2/e and listen to them on your mp3 player. Now wherever you are -...more
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Positioning: The Battle for Your Mind
Author: Al Ries and Jack Trout
The first book to deal with the problems of communicating to a skeptical, media-blitzed public, Positioning describes a revolutionary approach to creatin...more
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Fast Food Nation
Author: Eric Schlosser
To a degree both engrossing and alarming, the story of fast food is the story of postwar America. Though created by a handful of mavericks, the fast food indust...more
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Meatball Sundae (Unabridged)
Author: Seth Godin
American Express could have become PayPal, but they watched the opportunity go by. FedEx uses technology to make shipping easier for the customer; UPS uses tech...more
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Free Prize Inside! & Purple Cow
Author: Seth Godin
Remember when cereal came with a free prize inside? Even if you already liked the cereal, it was the free prize, something small yet precious, that made it irre...more
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The Tipping Point: How Little Things Can Make
Author: Malcolm Gladwell
Featuring a new afterword.Why did crime in New York drop in the mid-90s? Why is teenage smoking out of control? Why are television shows like Sesam...more
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Groundswell: Winning in a World Transformed b
Author: Charlene Li, Josh Bernoff
A groundswell is sweeping through your customers. Right now, they are writing about your products on blogs and recutting your commercials on YouTube. They're de...more
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All Marketers Are Liars: The Power of Telling
Author: Seth Godin
Every marketer tells a story. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $8...more
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Unleashing the Ideavirus
Author: Seth Godin
Counter to traditional marketing wisdom, which tries to count, measure, and manipulate the spread of information, Seth Godin argues that information can spread ...more
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Don Katz on Just Do It
Author: Don Katz
Don Katz discusses the history and marketing strategies of Nike as detailed in his book Just Do It: The Nike Spirit in the Corporate World....more
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Rules to Break and Laws to Follow: How Your B
Author: Don Peppers, Martha Rogers,
Rule #1: The best measure of success for your business is current sales and profit.Rule # 2: With the right sales and marketing effort, you can always get m...more
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Building Your Network Marketing Business
Author: Jim Rohn
The hottest single audio ever created in the Network Marketing Industry! Subjects include awakening to the opportunity, profits are better than wages, the magic...more
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